Kimberly Taylor Cross is a creative marketing and experience executive with a proven track record leading cross-functional teams for brands and agencies to success. She has two decades of expertise in traditional, digital and experiential marketing with vast knowledge of emerging technologies, audience engagement and creative brand storytelling.
She is honored to have worked with leading brands including Coca-Cola, Nike, The Kraken Rum, HSBC Bank, WNET, Jose Cuervo Tequila, Hangar 1 Vodka, Fast Company, Deluxe Entertainment, Bushmills Whiskey, Margaritaville, 1800 Tequila, Herman Miller, MGM Studios, Steelcase, Univision, Comcast NBCUniversal, and more.
Key experience includes:
- Propelling brand visibility, consumer growth strategies, high-level marketing initiatives to stimulate revenue growth and outperform defined objectives for a broad range of clients, including global consumer brands, media brands, Fortune 500 companies, start ups, and small businesses.
- Successfully conceptualizing and implementing innovative marketing initiatives—spanning media channels such social, digital, PR, and live events—to drive market impact and expansion for product launch and development as well as brand positioning efforts.
- Building productive teams and establishing training programs to drive project and program success.
She currently lives in Brooklyn, New York with her creative, movie-obsessed husband, Jon and their one-eyed Boston Terrier, Bacon.